
Asher Heimermann is an entrepreneur, media proprietor and photojournalist. He is the founder of Incident Response and CEO of H.C. Prange.
Heimermann grew up in a working-class home in Sheboygan, Wisconsin. His drive to succeed and passion for service began at a young age. At age 10, he became active in politics by volunteering for the Republican Party of Sheboygan County and Republican State Senator Joe Leibham. Heimermann’s political enthusiasm was featured in a story published in The Sheboygan Press. He distributed campaign literature to nearly 2,000 homes.He started his first small business, Sheboygan Communications, in middle school when Heimermann began creating websites for local companies and not-for-profit organizations. His clients included Milwaukee Public Television, Above & Beyond Children’s Museum and ultramarathoner champion Roy Pirrung.Heimermann became the first student at Sheboygan South High School to have a campaign website when he ran for Freshman Class Vice-President. When a student failed to step up to lead, Heimermann became acting Freshman Class President. During his tenure, he worked with his fellow class officers to find ways to engage students to be more active in the community. Throughout his four years in high school, Heimermann was deeply involved in student affairs and even founded a student union, but his passion for serving was not limited to the walls of high school.

At age 17 and during his senior year in high school, he would become the youngest mayoral candidate in Sheboygan when he declared his candidacy in November 2011. Heimermann and six other candidates challenged self-described alcoholic Mayor Bob Ryan in a recall election. Also during his senior year in high school, Heimermann started developing a concept that would later become his most successful business yet, Incident Response. Then, just one month after graduating from high school in 2012, he also launched a local online newspaper. The digital newspaper would quickly become the second most visited news website in his hometown.Notable alumni among his graduating class included Ryan Sorenson, who was elected mayor of Sheboygan in 2021 and Evan Bruan, a liberal Wisconsin State Assembly candidate who suffered a humiliating defeat in the Democratic primary in 2016 as well as James Steinbruecker, a Democratic activist and field organizer for Cory Booker’s failed 2020 campaign.In 2013, Heimermann would make Sheboygan history again by becoming the youngest candidate to run for a seat on the city council. While the outcome of the election wasn’t what he had hoped for, he was deeply grateful to everyone who supported his campaign. Heimermann would continue to be involved in the community while raising awareness of issues going unnoticed or unreported by traditional media outlets.

After divesting the newspaper in late 2014, Heimermann focused his attention to Incident Response and rapidly built a following on social media as he documented first responders. Over the years, Incident Response expanded from covering first responders in Sheboygan County to covering incidents throughout Wisconsin and across the United States. His work has been featured in local, national and international media outlets including CBS News, Reuters, the Associated Press and the UK’s The Sun.In 2016, Heimermann served as the News Director of Sheboygan Public Media which allowed him to report on local news and politics. He served in that position for three years until the business was sold in 2019. After his departure from Sheboygan Public Media, he would be given the opportunity to serve as the CEO of H.C. Prange and expand Incident Response further into Milwaukee, Kenosha and Green Bay markets.Today, Incident Response has over 200,000 followers on Facebook and over 14 million video views on YouTube. To learn more about Incident Response, visit incidentresponse.tv.
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Official Website of Asher Heimermann
Political Contributions
Asher Heimermann regularly makes contributions to candidates and political committees that align with his beliefs and values.
DATE | CANDIDATE OR COMMITTEE | AMOUNT |
---|---|---|
7/17/2022 | Eric Toney | $125.00 |
7/17/2022 | Ty Bodden | $50.00 |
6/17/2022 | Devin LeMahieu | $100.00 |
6/1/2022 | NRA | $75.00 |
4/16/2022 | Lauren Boebert | $100.00 |
4/2/2022 | Ron DeSantis | $100.00 |
4/2/2022 | Republican Party of Milwaukee County | $30.00 |
4/1/2022 | Republican Party of Florida | $100.00 |
4/1/2022 | Republican Party of Wisconsin | $100.00 |
4/1/2022 | Ron DeSantis | $85.95 |
3/7/2022 | Terry Katsma | $50.00 |
3/4/2022 | Lindsey Graham | $100.00 |
3/2/2022 | Devin LeMahieu | $100.00 |
3/2/2022 | Rebecca Kleefisch | $50.00 |
2/7/2022 | Republican Party of Sheboygan County | $100.00 |
10/24/2021 | Ron DeSantis | $50.00 |
9/18/2021 | Rebecca Kleefisch | $250.00 |
8/16/2021 | Terry Katsma | $50.00 |
3/22/2021 | Terry Katsma | $100.00 |
3/19/2021 | Rebecca PAC | $200.00 |
2/8/2021 | Republican Party of Sheboygan County | $100.00 |
1/12/2021 | Donald J. Trump | $250.00 |
10/15/2020 | Republican Party of Brown County | $10.00 |
9/18/2020 | Terry Katsma | $250.00 |
2/1/2019 | Republican Party of Sheboygan County | $100.00 |
8/7/2018 | Republican Party of Sheboygan County | $100.00 |
1/30/2018 | Republican Party of Sheboygan County | $30.00 |
Updated on July 17, 2022
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Contact Asher Heimermann
Office of Asher Heimermann
P.O. Box 444
Milwaukee, WI 53201(414) 533-4444
Media inquiries
If you are a member of the news media, please use the phone number or email address below to leave a detailed message. Include your name, press affiliation, phone number, questions, and deadline.(414) 533-4444media@asherheimermann.com
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Press Coverage
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GoFundMe page for family of fallen Trooper Trevor Casper raises over $42,000
On his first solo assignment, Wisconsin State Trooper Trevor Casper was shot and killed in Fond du Lac attempting to apprehend a bank robbery and murder suspect on March 24, 2015.After learning of Trooper Casper’s heroic actions and sacrifice, Asher Heimermann reached out to Kiel Police Chief David Funkhouser to seek approval to create a GoFundMe page to assist the family with funeral expenses. The page was created with a goal of $10,000. In just one day, 288 people donated over $11,200.In a few short weeks, over $42,550 was raised for the Casper family. Chief Funkhouser ensured the donations reached the family.News coverage
- Fund set up for State Trooper Trevor Casper
- Mourners pay their respects to fallen Wis. trooper
- Kiel Trooper memorial fund established
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Charitable Donations
Throughout his career, Asher Heimermann has been strongly committed to giving back. He has a record of supporting organizations and individuals who make a difference in communities across Wisconsin and Florida.To learn more, visit ashercares.org.
DATE | ORGANIZATION | AMOUNT |
---|---|---|
7/16/2022 | Basilica of Mary, Queen of the Universe | $50.00 |
8/24/2021 | Greenfield Police Department | $100.00 |
3/12/2019 | Sheboygan Falls Police Department | $100.00 |
5/15/2017 | Special Olympics Wisconsin | $105.00 |
3/25/2017 | Sheboygan County Dive Team | $89.99 |
11/22/2016 | Sheboygan County Shop with a Cop | $120.00 |
10/14/2012 | Milwaukee PBS | $67.00 |
6/9/2012 | Milwaukee PBS | $25.00 |
TOTAL CASH DONATED:
$651.99
YEAR | ORGANIZATION | AMOUNT |
---|---|---|
2022 | Ad Council | $1,200 |
2022 | Pinellas County | $100 |
2021 | The Salvation Army | $1,000 |
2021 | American Red Cross | $400 |
2017 | Sheboygan Countywide Crime Stoppers | $400 |
2017 | Milwaukee PBS | $500 |
2016 | Sheboygan Countywide Crime Stoppers | $400 |
2014 | Sheboygan Fire Department | $100 |
2014 | Sheboygan County Walk & Bike Week | $500 |
2014 | Milwaukee PBS | $1,500 |
2013 | Sheboygan Fire Department | $100 |
2013 | Milwaukee PBS | $300 |
2012 | Above & Beyond Children's Museum | $150 |
2012 | Milwaukee PBS | $300 |
2011 | Above & Beyond Children's Museum | $200 |
2011 | Sheboygan South High School | $350 |
2011 | Milwaukee PBS | $1,000 |
TOTAL IN-KIND DONATED:
$8,600
Updated on July 21, 2022
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